The 29^th of November is Giving Tuesday – this global movement has seen people around the world mobilize to empower their local communities to act with radical generosity. Support Masicorp this Giving Tuesday and stand with a cause that can #endhunger for children living in Masiphumelele.

Our Giving Tuesday campaign is focused on feeding preschool children healthy meals so that they can keep learning. Masicorp’s ECD feeding programme provides children with two hot, nutritious meals daily as well as fruit snacks to keep energy levels high resulting in happy, attentive children who are keen to learn all day.

Early childhood education is close to our hearts because we understand that the formative years are the building blocks that give children a solid grounding. We noticed a need for feeding and since 2020 we have adopted a programme that has served over a million meals.

For many children living in Masiphumelele, hunger is normal. Parents work long hours only to afford basic needs. Many children will go to bed hungry and are expected to learn at school the next day. We noticed that the children attending our ECD centres could not focus and were moody.

Doiline Maisiri – Principal of Chasmay Educare notes how the children were irritable, hungry and tired before we started feeding them healthy meals every day.

“You can see when children are hungry. They cry or sleep and this is heart-breaking for me as an educator. Since we started the feeding programme in our ECD centres, children are energetic and happy. The children’s energy levels are off the charts now”

The feeding programme has made a positive impact across the board, the children are attentive in class and their attendance rate is well above 90%. Before we started the feeding programme that figure was only hovering around 60%. This improvement has not only had a positive impact on the children but also on the teachers.

“The feeding programme at Chasmay Educare has helped me manage the children in my classroom better because now they are interested in what I am teaching. It has made my teaching time far more interactive and educational.”

-Priscilla Mboyana (Grade R Teacher at Chasmay Educare)

Give Back – Give Love – Giving Tuesday

 R150 can provide a child with a healthy meal every day for a month at one of our ECD centres. Help us #endhunger for children living in Masi here.

To find out more and to see how we are making a difference in the lives of residents from Masiphumelele visit our website here or give us a call on +27 021 785 1923 to see how you can partner with us.